Consultancy
Organisations come to me with complex challenges that demand something a little bit special, beyond a standard communications approach.
Through my strategic, insight-led, person-centred approach, here are some of the ways I can help you:
- Demonstrating impact Showcasing your brilliant work to share learning, win funding and build widespread recognition
- Building insight to ensure effectiveness Gathering and synthesising the views of your stakeholder at every level, across the system
- Simplifying complex information Transforming your complex concepts into engaging narrative that resonates
- Engaging people with lived experience Using qualitative interviews, facilitation and co-production to develop content that sparks change
- Articulating new narratives Guiding leaders and communicators through complex thought processes, offering new perspectives, momentum and accountability through coaching or mentoring.
“Eleanor brings with her a great talent for understanding audience need, a commitment to engaging storytelling, and an ability to develop content that really hits the spot.”
Katie Mantell
Chief Engagement Officer, UCL Partners
My approach
I use a flexible but structured process of change, drawing on the Design Council’s double diamond model. This helps projects move smoothly and swiftly from idea to solution. Here’s what it looks like:
Discover
First, I’ll listen to make sure I really understand the problem and the context. I’ll provide space for you to explore your ideas, clarity ambiguity and find fresh perspectives, drawing on comms, research and coaching techniques.
Define
Next, we’ll whittle down the options to find the best one for you. If it’s helpful, we’ll get some stakeholder views. Then we’ll combine everything we know to pinpoint your goals. If you’re running a comms project, by now you’ll have a rock-solid brief.
Develop
Now, we assemble the building blocks of the project. These blocks comprise clear actions with a clear roadmap setting out each stage. We sketch out schedules, models and techniques, and gather feedback to make you’re on the right track.
Deliver
When we follow steps 1-3, this final stage comes easily. It simply involves ‘doing the thing’: following the roadmap, with regular check-ins to make sure we’re on track.
The model is deceptively simple.
But getting clarity from the start ensures an enjoyable journey with successful outcomes.
See this model in action here.
“Eleanor’s ability to translate complex issues and data into simple messaging has been invaluable.”
Gillian Garratt
Corporate communications, NHS England
If you work with me, you’ll get more than great words – you’ll get a supportive guide to help you work through your ideas, test your theories and produce tailored results, for impact that changes lives.
“We’ve been delighted with the clarity Eleanor brings.”
Chris Graham
CEO, Picker Institute